


Refrigerated Multi Deck Cold Packaged Food Cases for Back-to-Back Island, End-Cap or In-Line Use – Create Your Hot & Cold Merchandising Destination with the Modular Prism System – MDRPR Series
Create a new merchandising destination and profit center with the Atlantic Food Bars Prism Series! Offer shoppers the convenience and variety they demand, while improving store operations with plug & play self-contained design, merchandising flexibility, reduced labor costs, higher sales and lower shrink. This extensive line of future-proof modular mix & match food merchandising cases can be configured in any way you desire with hot, cold, bulk and packaged grab & go modules. Reconfigure at any time, or move individual cases to a different location in your store – Prism Series merchandisers are designed with finished backs and sides so that each case can be used independently of the island configuration. No more trenching floors and no more floor drains! Just drop power from the ceiling. Save on remodel costs – put anywhere in your store – no longer are you restricted to sites over floor drains! Simple plug & play design makes it easy to swap positions of modules anytime or replace a module if merchandising changes dictate.
Frequently Asked Questions: Refrigerated Multi-Deck Prism Merchandising Cases (MDRPR Series)
What is a refrigerated multi-deck cold packaged food case?
A refrigerated multi-deck case is a self-service display designed to merchandise grab-and-go packaged foods like salads, beverages, deli items, and prepared meals across multiple shelf levels. These cases maximize product visibility, improve customer access, and support high-volume merchandising in grocery stores and foodservice environments.
What makes the Prism MDRPR Series different from traditional refrigerated cases?
The Prism MDRPR Series is a modular, self-contained, plug-and-play merchandising system that eliminates the need for remote refrigeration, floor drains, or trenching. Each case operates independently and can be installed anywhere in your store, providing unmatched layout flexibility.
Unlike fixed systems, Prism merchandisers allow retailers to reconfigure layouts, move cases, or update merchandising strategies without costly remodels.
Can Prism refrigerated cases be used in island, end-cap, or in-line configurations?
Yes. The MDRPR Series is designed for back-to-back island displays, end caps, or traditional in-line runs. Because each unit has finished backs and sides, it can function either as part of a larger destination or as a standalone merchandiser anywhere in the store.
What are the benefits of a self-contained, plug-and-play refrigeration system?
Self-contained refrigeration systems house all components inside the case, which provides several advantages:
- Easy installation with no external piping or refrigeration rack required
- Ability to relocate or reconfigure cases as store layouts evolve
- Reduced upfront installation costs compared to remote systems
For retailers, this means more merchandising flexibility.
How does the Prism system improve store operations?
The Prism Series is designed to:
- Reduce labor by simplifying setup, replenishment, and maintenance
- Eliminate costly infrastructure like floor drains and trenching
- Improve serviceability with accessible refrigeration components
- Allow rapid merchandising changes with modular case swaps
This combination helps stores operate more efficiently while adapting quickly to changing product strategies.
What types of products can be merchandised in MDRPR refrigerated cases?
The MDRPR Series is ideal for:
- Grab-and-go meals and prepared foods
- Packaged deli, meat, and cheese items
- Beverages and dairy products
- Fresh produce and healthy snack programs
The multi-deck shelving, open access design and clear view end panels maximize facings and encourage impulse purchases.
Can Prism cases be combined with hot or bulk food merchandising?
Yes. One of the biggest advantages of the Prism system is its mix-and-match modular design. Refrigerated multi-deck packaged food cases can be combined with:
- Hot packaged food cases
- Soup stations
- Bulk self-service bars
- Salad and olive bars
This allows retailers to create a complete hot & cold food destination in one cohesive footprint.
How does modular merchandising increase sales?
Modular systems like Prism help increase sales by:
- Creating destination-style merchandising that drives traffic
- Improving product visibility and accessibility
- Encouraging cross-merchandising of complementary items
- Allowing retailers to easily refresh layouts to keep displays engaging
This flexibility helps stores respond to trends faster and keep customers coming back.
Are Prism refrigerated cases future-proof for store remodels?
Yes. Prism merchandisers are designed as a future-proof solution because they can be:
- Reconfigured as store layouts change
- Relocated without costly construction work
- Expanded incrementally as programs grow
This reduces long-term capital expenditures and eliminates the need for major infrastructure updates.
Do Prism cases require special installation or plumbing?
No. Prism MDRPR cases are designed with a plug-and-play, self-contained system. There is no need for:
- Floor drains
- Refrigeration piping
- Complex installation
This significantly lowers remodel costs and allows placement anywhere in the store.
Why are finished backs and sides important in merchandising cases?
Finished backs and sides allow each unit to:
- Be used as a standalone merchandiser
- Create 360° accessible island displays
- Be placed in high-traffic areas without needing walls or fixtures
This design feature is critical for building flexible, high-impact merchandising destinations that can be separated into standalone merchandising cases from a schoolbus island configuration.
How does the Prism MDRPR Series reduce shrink and improve product quality?
Consistent refrigeration, high-efficiency components, and optimized airflow help maintain proper product temperatures, which improves shelf life and reduces shrink. Additionally, well-organized multi-deck displays make it easier to rotate inventory and maintain freshness standards.